Introducing Velourá

ViaEcho Records is proud to introduce Velourá, the label's first artist and the voice behind its debut project. Velourá is a nocturnal electronic-pop persona built around cinematic production and narrative-driven releases.

Haunting female vocals drift over atmospheric synths, subtle 90s textures and slow, hypnotic grooves — a sound made for late-night listening rather than the dancefloor. Every release is conceived as a chapter rather than a standalone track.

The debut project traces the emotional arc of a single night, from being pulled beneath the surface to breathing again in the afterglow. Produced by Arden Sile for ViaEcho Records, Velourá arrives as a fully realised world of sound and image.

This is only the opening signal. Over the coming months, each new single will reveal another chapter of the story — and another side of Velourá.